My Coaching Program Helps Men Over 30 LOSE THE GUT in as little as 12 Weeks!

There Are Only Ever 100 People In The 'Inner Circle' - Most Members Renew Year After Year Leaving Very Few Openings. If This Page Is Online Right Now, Then A Few Spots Have Opened Up...

There Are Only Ever 100 People In The 'Inner Circle' - Most Members Renew Year After Year Leaving Very Few Openings. If This Page Is Online Right Now, Then A Few Spots Have Opened Up...

The Surprisingly Simple System Men Are Using to Build Stronger, Fitter Bodies & Step Into Their ALPHA Role at Home, Work, & Beyond.

VERY LIMITED OPENINGS - APPLY HERE NOW

VERY LIMITED OPENINGS - APPLY HERE NOW

When Was the Last Time You

Felt Like a REAL MAN ?

From ending a career in

athletics or the military…

To starting a family…


To running short on time and slowly letting routines fall to the wayside…

There are dozens of reasons why a formerly fit, strong ALPHA guy might end up staring at himself in the mirror and wondering:



What the heck happened here???

On the inside, you have a burning desire to be the successful, strong, disciplined, leader you always expected you’d be.


But on the outside…

You’re low on energy and stamina.


You get winded playing with your kids or jogging up a flight of stairs.


You’ve lost a lot of muscle tone over the years.


Your nutrition is careless, unstrategic, and emotional.


Your clothes don’t fit the way they used to.


You don’t feel like an attractive, masculine partner anymore.

When Was the Last Time You Felt Like a REAL MAN ?

From ending a career in athletics or the military…

To starting a family…

To running short on time and letting routines fall to the wayside…

There are dozens of reasons why a formerly fit, strong ALPHA guy might end up staring at himself in the mirror and wondering:


What happened here???

On the inside, you have a burning desire to be the successful, strong, disciplined, leader you always expected you’d be.

But on the outside…

You’re low on energy and stamina.

You’ve lost a lot of muscle over the years.

Your nutrition is unstrategic, and careless..

Your clothes don’t fit the way they used to.

You don’t feel like a man anymore.

You Miss the Days of Feeling Powerful. On Top, Like You Could Do Anything.

You’re sick and tired of feeling like the ‘fat husband’ or ‘the guy with the dad bod’! You know you were meant for something bigger and better…


...But you’re not sure how to get there.


And that’s where I come in.




What If You Could…


Get Shredded!

Build More Lean Muscle!

Boost Your Stamina & Endurance!

Create PERMANENT Results!

Transform Your Routine!

Develop a Clear Strategy For LIFELONG Transformation!


...In Just 12 Weeks?

What If You Could…


Lose the Gut!

Build Lean Muscle!

Boost Your Energy Levels!

Create PERMANENT Results!

Feel like a MAN Again!


...In Just 12 Weeks?


Here’s

How It Works

Phase I: ROUTINE

At the core of everything you’ll learn in Alpha Muscle Academy is ROUTINE, because without self-discipline and strong habits, we have nothing. We’ll start by helping you develop a clear, strategic routine designed for your specific goals.


Phase II: REGIMEN

Everything we do in Alpha Muscle Academy is highly customized for you and your goals. In Phase II, we’ll dig deeper into your strategies to learn what nutritional and fitness balance works best for your body. This is where you’ll start seeing BIG transformations!


Phase III: RECALIBRATE

We’re not here for temporary results. In Phase III, I’ll help you track your results and optimize your fitness and nutrition strategies to make sure you’re getting the best results possible AND developing the routines you’ll need to sustain your results long after you’ve finished Alpha Muscle Academy.

What’s Included

12 Weeks of Highly Customized, Optimized Fitness Coaching

Alpha Muscle Academy takes you on a 12-week journey to reclaiming your ALPHA status & building a shredded physique + the routine to sustain your results over time, no matter how busy your schedule may be.


Customized Fitness Plans

The secret to getting jacked in record time? Finding the right workout for your body. I’ll work with you to create highly personalized fitness regimens designed to help you progress towards your goals and start seeing results as quickly as possible—with a focus on building muscle, so you can burn fat more and more easily as the program progresses.


Personalized Nutrition Plans

Alpha men tend to focus really hard on their workouts… But the food you’re using to fuel your body matters! I’ll help you find the exact diet patterns and schedule that works for your body and your lifestyle.


Group Coaching Calls

3-4 times per week, you’ll have the opportunity to join me for Zoom group coaching calls, where you can ask your questions and get direct support with any obstacles you may come up against.


1:1 Coaching Calls

Weekly 1:1 coaching calls equip you with the opportunity to dig deep and get highly personalized advice for your specific circumstances. Get answers for all your questions, advice for working around specific challenges in your life, and personalized strategies that will keep on track during our 12 weeks together.


All-Day Text Support

For those SOS moments when you really need help, advice, or accountability!


Private Facebook Group Access

Learn and connect with other men who’ve committed to being better than average in this exclusive community for Alpha Muscle Academy students.

How It Works

PHASE I

Develop Your Routine

At the core of everything you’ll learn in Alpha Muscle Academy is ROUTINE, because without self-discipline and strong habits, we have nothing. We’ll start by helping you develop a clear, strategic routine designed for your specific goals.

PHASE II

Find the Right Regimen

Everything we do in Alpha Muscle Academy is highly customized for you and your goals. In Phase II, we’ll dig deeper into your strategies to learn what nutritional and fitness balance works best for your body. This is where you’ll start seeing BIG transformations!

PHASE III

Track Progress & Optimization

We’re not here for temporary results. In Phase III, I’ll help you track your results and optimize your fitness and nutrition strategies to make sure you’re getting the best results possible AND developing the routines you’ll need to sustain your results long after you’ve finished Alpha Muscle Academy.

What’s Included

12 Weeks of Highly Customized, Optimized Fitness Coaching

Troy Built Academy takes you on a 12-week journey to reclaiming your ALPHA status & building a shredded physique + the routine to sustain your results over time, no matter how busy your schedule may be.

Customized Fitness Plans

The secret to getting jacked in record time? Finding the right workout for your body. I’ll work with you to create highly personalized fitness regimens designed to help you progress towards your goals and start seeing results as quickly as possible—with a focus on building muscle, so you can burn fat more and more easily as the program progresses.


Personalized Nutrition Plans

Alpha men tend to focus really hard on their workouts… But the food you’re using to fuel your body matters! I’ll help you find the exact diet patterns and schedule that works for your body and your lifestyle.


All-Day Text Support

For those SOS moments when you really need help, advice, or accountability!


Not sure if this is right for you?

Alpha Muscle Academy isn’t right for everyone.

Here’s how you can tell whether you have what it takes...

This IS Right For You If…

You’re sick of feeling like the ‘fat husband’ or having a "dad bod."

You’ve tried other diet and fitness programs but haven’t ever gotten lasting results.

You want to focus on building muscle, burning fat, and getting shredded.

You’re open to learning a new approach, implementing new routines, and rethinking your current fitness and nutrition habits.

You’re ready to feel like an ALPHA MAN again!!

This Is NOT Right For You If…

You think you know it all and don’t feel like you need help.

You’d rather make excuses than take action.

You don’t like routine or structure. Those are the backbones of this program!!

You’re not willing to put in the work every day.

You’re open to learning a new approach, implementing new routines, and rethinking your current fitness and nutrition habits.

You’re ready to feel like an ALPHA MAN again!!

Not sure if this is right for you?

Troy Built Academy isn’t right for everyone. Here’s how you can tell whether you have what it takes...

This IS For You If…

You’re sick of feeling like the ‘fat husband’ or having a "dad bod."

You’ve tried other diet and fitness programs but haven’t ever gotten lasting results.

You want to focus on building muscle, burning fat, and getting shredded.

You’re open to learning a new approach, implementing new routines, and rethinking your current fitness and nutrition habits.

You’re ready to feel like an ALPHA MAN again!!

This Is NOT For You If…

You think you know it all and don’t feel like you need help.

You’d rather make excuses than take action.

You don’t like routine or structure. Those are the backbones of this program!!

You’re not willing to put in the work every day.

Frequently Asked Questions

How is this different from other fitness programs I’ve tried?

Most men’s fitness programs try to jump straight into brutal workouts and restrictive diets without setting you up with any kind of long-term success plan. In Alpha Muscle Academy, we’re committed to doing TWO things very differently. We spend time developing ROUTINES that guarantee your success, and we create highly CUSTOMIZED programs tailored for you and your goals. Focusing on these two areas allows you to build a rock-solid foundation that you can continue building on over time—whereas


Can I actually see results in 12 weeks?

Absolutely! The Before & After results you see on this page are all indicative of real results people have gotten during this program. And while everyone’s results will be slightly different, I can promise you—if you show up, put in the work every single day, and stick to the plans I set up for you, you WILL end Alpha Muscle Academy with a stronger, fitter body.


How much does this cost?

I’m happy to offer two different accessible pricing packages. Fill out your application today to learn which package might be best for you and get all the details!

Frequently Asked Questions

How is this different from other fitness programs I’ve tried?

Most men’s fitness programs try to jump straight into brutal workouts and restrictive diets without setting you up with any kind of long-term success plan. In Alpha Muscle Academy, we’re committed to doing TWO things very differently.


We spend time developing ROUTINES that guarantee your success, and we create highly CUSTOMIZED programs tailored for you and your goals.


Focusing on these two areas allows you to build a rock-solid foundation that you can continue building on over time—whereas

Can I actually see results in 12 weeks?

Absolutely! The Before & After results you see on this page are all indicative of real results people have gotten during this program. And while everyone’s results will be slightly different, I can promise you—if you show up, put in the work every single day, and stick to the plans I set up for you, you WILL end Alpha Muscle Academy with a stronger, fitter body.


How much does this cost?

I’m happy to offer two different accessible pricing packages. Fill out your application today to learn which package might be best for you and get all the details!

What Will My

Coach Be Like?

Hi, I’m Troy Colton—founder of Troy Built Coaching and your new personal trainer.


I help hard-working men get into the best shape of their lives by developing a highly customized ROUTINE & finding the right nutrition and exercise habits for their life.


My signature coaching method isn’t easy—if you’re looking for hand-holding or a quick fix, you can count me out.


But if you’re ready to take back control of your life, get shredded, and start feeling like the ALPHA you were meant to be… I’m here to help!

If you don't act today...

When is it going to happen?

Apply now and let’s get started while we are still accepting new applications.

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